How to do On Page work ?

Before start Off page work for a site the most important work is to do On page first. If one does off page with out on page then the work will be value less. For the On page work we need the Ftp username and password of a site which is given by the web hoster( in the server site hosted), if one does not know that till can do On page if he have the html files of that site and told administrator(owner) of that site to upload that file. Generally we need the following softwares to be installed in pc:

1.Adobe Dreamweaver CS4 (This is a product of adobe can download with some price )

2.File Zilla

*any problem in installation or cracking with any can mail me at upendrab08@gmail.com *

The followings are the steps which are to be made during on page work:

Step 1:

At first we have to get the home file of a website which we have to optimize.

How to Get the home file of a website ?

If you have no ftp data then can ask admin for the home html file otherwise if you have the ftp data then can directly download by putting the username and password. see in picture->

Put the domain name in sky box, username in pink and password in yellow one then click on quik connect. That will show files on second row right box which are hosted in server. Then chose "www" file from that directoty. The files which are in that file will show in under the box of that.

Chose index.html or index.php file which is the home page of a website. Then upload that file to the chosen directory of your pc which displays in left box. First make a backup folder where you can store the original home file. Then make a uptodate folder and copy that to uptodate folder.

* remind a fact that all the website have not same home file(may be index.html or may be not)*

Step 2:

Now just open that index file in dreamweaver for editing. Optimize the title, description and the keywords (refer to onpage elements to know how it will be). Check the HTML errors, broken links and remove them. Check keyword density. Check all the on page elements and then save.
Step 3:
After changing the html pages, its now time to upload that updated html to the server so that every one can access that. For uploading chose the uptodated file and upload it to the www file in server by file zilla.

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Types of SEO

There are three types of SEO, such as:

1. On Site SEO

2. On Page SEO

2. Off Page SEO

What is On Site SEO?

On site optimization means to optimize the web site's on site factors such as its age, whether it is hosted on reverse IP or dedicated IP, how much visible to search engine, what is the site size on server, etc.

What is On Page SEO ?

On the page whatever changes we will do that change color, modify letter style, title, image, design. Any changes made to the web page is called On page optimization. Only on the view source part or coding part we have to modify.

What is Off Page SEO ?

Off page techniques include directory submissions, article submissions, link exchange, blogs, forums etc. This helps in increasing your quality back links and thus more inbounds links for your website. Search engines gives preference to websites which has more back links. This increases the possibility of websites ranking high in search engines.

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Why SEO ?

SEO for a Web site so that search engines find the pages easily and index them. The goal is to get a page rank as high up on the results list as possible, or be on the first results page, or at the very least on the second results page of search engines. SEO makes visibility infront of search engines.

It amkes a web site popular so that people came and get the informations for which the website created. It is a process to make identificition of websites to world.

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What is SEO ?

What is Search engine optimization ?

Search engine optimization is the process of improving and placing your website in the top of the search engines like Google, Yahoo and MSN. It increases the accessibility of your website and improves the amount of clients who see and visit it. It’s a great way to assist in your business growth.

Technecally Search engine optimization improves your website position in the search engines on the basis of identification by keywords and phrases that people use to search services and products. Some people clicks on the paid ads on the top or side when use a search engine but a rational user will always use the organic search to find a particular product or company.

More About SEO

Search engine placement can do wonders for your website. A better search engine ranking means better enquiries, better leads and in return better business. In just a short time it will be amazing for you to see the increased traffic. Thus is a way of placing your website in the top of all popular search engines.

Way of search engine optimization consists of web promotion activities. Describe the keywords that best describes your business, services and products. Always pick the right keywords that describe your product and are used by maximum people to search your product. Test the keywords of your page defined by you by searching it on various search engines and do the necessary modifications if necessary according to your requirement and competition. Also make your website content rich in keywords. Only keyword rich content is searched by search engines. This creates good ranking of your website in the search engines. Use the keywords and phrases in title and Meta tags of your web pages also. Submit your website to major search engine and directories. This will make your website familiar to search engines and your website will be easily searchable for a relevant keyword.

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HTML

What is HTML ?

Html stands for Hyper Text Markup Language. A markup language used to structure text and multimedia documents and to set up hypertext links between documents, used on the World Wide Web.One can study like 'C' language.

If you want to know more can read online at ->

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What is a website ?

A website is a collection of related web pages, images, videos or other digital assets which are addressed with a common domain name or IP address in a server. Every Web site has a Home Page, Home page is the initial document seen by users when he goes to a site through its address.

Other web pages are linked with the home page and can be accesed by clicking the links on home page.Every website have a url which is the address through which a user can access that site.

What is URL ?

URL stands for Uniform Resource Locator or Universal resource locator. It is the web address of a website where the site hosted on server.

For Example : http://www.bipul-seosearch.blogspot.com

Here "http" is the access protocol and rest(bipul-seosearch.blogspot.com) is the domain.

Note: http = Hyper Text Transfer Protocol

What is Domain ?

Domain is the name by which a website is accessed. When one creats a new website, he put a name to that web site and host it on server, That is called domain follwing with the domain type symbol.

For Examle: Blogspot.com

Here .com is commercial type website. Like this

.co.in is symbol of indian sites.

.org is symbol of organizational sites.

.net networking sites.

.edu educational sites.

.uk united kingdom sites.

.govt government sites, etc

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