About The Author

Hi everybody. I am upen just trying to sharre some knowledge about Search Engine Marketing with you, which i got from some of my experience. Thanks.

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Feb 7, 2009

Search engine spider identification




The following is a basic listing of search engine spider names and their "owners". This is by no means complete, as there are many thousands of search engines on the Internet, but it covers the more common beneficial spiders. Look for these in your traffic reports or search for the names through your server logs to discover which pages they have been spidering. You'll find that many of the entries will also have accompanying numbers or letters e.g Googlebot/2.1 or Slurp.so/1.0

Spider name

Spider owner

Googlebot Google.com
MSNbot Search.msn.com
Ask Jeeves/Teoma Ask.com
Architext spider Excite.com
FAST-WebCrawler AllTheWeb.com
Slurp Inktomi.com
Yahoo Slurp Yahoo Web Search
ia_archiver Alexa.com
Scooter AltaVista.com
crawler@fast AllTheWeb.com
Crawler Crawler.de
InfoSeek sidewinder InfoSeek.com
Lycos_Spider_(T-Rex) Lycos.com

If you have spotted any significant activity from these spiders in your reports or logs, there's a good chance that you'll be listed on that particular search engine. But you'll need to be patient; some Search Engines take far longer than others to refresh their databases!

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Robots, Agents and Spiders - Identifying Search Engine Crawlers

If you've been surfing search engine optimization web sites, you've no doubt come across the above being mentioned on many occasions.

Crawlers, Agents, Bots, Robots and Spiders

Five terms all describing basically the same thing, but in this article they'll be referred to collectively as spiders or "agents". A search engine spider is an automated software program used to locate and collect data from web pages for inclusion in a search engine's database and to follow links to find new pages on the World Wide Web. The term "agent" is more commonly applied to web browsers and mirroring software.

If you've ever examined your server logs or web site traffic reports, you've probably come across some weird and wonderful names for search engine spiders, including "Fluffy the Spider" and Slurp. Depending upon the type of web traffic reports you receive, you may find spiders listed in the "Agents" section of your statistics.

Not all spiders are good

Who actually owns these spiders? It's good to know the beneficial from the bad. Some agents are generated by software such as Teleport Pro, an application that allows people to download a full "mirror" of your site onto their hard drives for viewing later on, or sometimes for more insidious purposes such as plagiarism. If you have a large or image heavy site, the practice of web site stripping could also have a serious impact on your bandwidth usage each month.

Banning spiders and agents

If you notice entries like Teleport Pro and WebStripper in your traffic reports, someone's been busy attempting to download your web site. You don't have to just sit back and let this happen. If you are commercially hosted, you'll be able to add a couple of lines to your robots.txt file to prevent repeat offenders from stripping your site.

The robots.txt file gives search engine spiders and agents direction by informing them what directories and files they are allowed to examine and retrieve. These rules are called The Robots Exclusion Standard.

To prevent certain agents and spiders from accessing any part of your web site, simply enter the following lines into the robots.txt file:

User-agent: NameOfAgent
Disallow: /

Ensure that you enter the name of the agent exactly as it appeared in your reports/logs e.g. Teleport Pro/1.29 and that there is a separate entry for each agent. Skip a line between entries. You could do the same to exclude search engine spiders, but somehow I don't think you'll really want to do this :0). The "/" in the above example means disallow access to any directory. You can also disallow access by spiders and agents to certain directories e.g.

User-agent: *
Disallow: /cgi-bin/

In this example the asterisk (wildcard) indicates "all". Don't use the asterisk in the Disallow statement to indicate "all", use the forward slash instead.

If you don't have a robots.txt file, create one in notepad and upload it to the docs directory (or the root of whichever directory your web pages are stored in). Never use a blank robots.txt file as some search engines may see this as an indication that you don't want your site spidered at all! Have at least one entry in the file.
Unfortunately, defining web stripper agents and spiders in your robots.txt file won't work in all cases as some mirroring software applications have the ability to mimic web browser identifiers; but at least it's some protection that may save you some valuable bandwidth.

If you're not able to create a robots.txt file, which is usually the case if you are hosted by a free hosting service, use the robots exclusion meta tag on your pages.

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Feb 6, 2009

Search Engine Optimization


Search Engine optimization :
The easiest technique to make a website popular, full of traffic and got a good ranking in search engine result pannel so that every body can know your site.

As Wikipedia:
Search engine optimization (SEO) is the process of improving the volume or quality of traffic to a web site from search engines via "natural" ("organic" or "algorithmic") search results. Typically, the earlier a site appears in the search results list, the more visitors it will receive from the search engine. SEO may target different kinds of search, including image search, local search, and industry-specific vertical search engines. This gives a web site web presence.

As Google
SEO is an acronym for "search engine optimization" or "search engine optimizer." Deciding to hire an SEO is a big decision that can potentially improve your site and save time, but you can also risk damage to your site and reputation. Make sure to research the potential advantages as well as the damage that an irresponsible SEO can do to your site.


SEO services are profitable for site owners and also SEO peoples who do the work.
One thing is sure that a experienced SEO people can go around thirty thousand per a month.
And a web site can got nine thousand clicks per a day, with the advertising program of google that owner can gain ten thousand per a day. But is a process in which patience must be need .
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